Case Study · International Education
Clear My Udaan
SEO for an international education consultancy helping students study abroad.
- Industry
- International Education
- Location
- India
- Platform
- WordPress
- Services
- SEO
About the client
Clear My Udaan is an international education consultancy that guides students through university selection, applications and visas to pursue higher education abroad.
The challenge
Study-abroad search is intensely competitive. Clear My Udaan needed to rank for country, course and visa queries in its target cities.
Our approach
Tripearlsoft assigned a dedicated team led by a project manager, working in short, transparent cycles with regular reviews. Key workstreams included:
- Built keyword clusters by country, course and exam.
- Optimised local SEO and Google Business Profile.
- Planned destination and course content.
- Improved conversion paths to counselling sessions.
Search engine optimisation
Our SEO programme starts with research into how Clear My Udaan's buyers actually search: the products, applications, problems and locations they type into Google. We map every important keyword to a specific page, fix the technical issues that stop search engines crawling and understanding the site, and strengthen on-page signals such as titles, headings, internal links and structured data. Progress is tracked monthly in Google Search Console and Analytics so decisions are based on real ranking, traffic and enquiry data.
Outcomes
Stronger local visibility for study-abroad searches
More counselling enquiries from organic search
Content assets that keep attracting students
What made this project work
Clear goals agreed at the start, a single accountable team, and decisions grounded in data. Clear My Udaan had visibility into progress throughout, and every deliverable was reviewed against the business objectives defined during discovery. After launch, the work continues to support the client's growth through ongoing optimisation and support.
More Work
Related case studies
Material Handling · Ahmedabad, India
BYD MHE India (DaissunMHE)
Revitalising the digital presence of a lithium-ion forklift and warehouse equipment brand with a rebuilt website and B2B social campaigns.
Read case study
Pharmaceuticals · India
Kilitch Healthcare India Ltd.
A credible, structured corporate website for a listed pharmaceutical manufacturer serving domestic and international markets.
Read case study
Food & Catering · International
Beli's Taste of Home
From brand identity to online ordering: a menu-driven website with seamless checkout for an authentic Indian vegetarian kitchen and caterer.
Read case studyLet's turn your idea into a product your customers love
Book a free 30-minute consultation with a senior solution consultant and receive a fixed estimate within 48 hours.